Digital Textile Printing Market Size, Trends & CAGR of 12.75%

Digital Textile Printing Market Business & Management Outlook

The digital textile printing market size in 2024 stood at USD 6 billion and is predicted to achieve USD 19.92 billion by 2034, growing at a CAGR of 12.75% during the forecast period. Asia Pacific dominated the digital textile printing market in 2024 and North America is expected to grow at a significant rate in the market during the forecast period.

The global digital textile printing market size reached US$ 6 billion in 2024 and is projected to hit around US$ 19.92 billion by 2034, expanding at a CAGR of 12.75% during the forecast period from 2024 to 2034. The key players operating in the market are focused on adopting inorganic growth strategies like acquisition and merger to develop advance technology for manufacturing digital textile printing which is estimated to drive the global digital textile printing market over the forecast period.

Digital Textile Printing Market Size 2023 – 2034

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Major Key Insights of the Digital Textile Printing Market

  • Asia Pacific dominated the digital textile printing market in 2024.
  • North America is expected to grow at a significant rate in the market during the forecast period.
  • By printing process, the direct to fabric (roll to roll printing) segment dominated the market with the largest share in 2024.
  • By material operation, the single pass segment registered its dominance over the global digital textile printing market in 2024.
  • By material, cotton segment is expected to grow at significant rate during the forecast period.
  • By ink type, the sublimation segment dominated the market with the largest share in 2024.
  • By application, the clothing/apparel segment dominated the digital textile printing market in 2024.

Digital Textile Printing Market Versatile Printing Technique

Digital textile printing is a process of printing designs onto fabrics utilizing digital technology. Unlike traditional methods such as screen printing, digital printing enables for more precise and versatile printing directly onto the textile. Digital printing allows intricate and detailed designs with unlimited color combinations. It allows for quick changes to designs without the need for extensive setup. Small production runs and custom designs are more feasible with digital printing, making it ideal for personalized items or limited-edition products.

The process is faster and more cost-effective for short runs since it eliminates the need for screens or plates. Digital textile printing typically uses less water and generates less waste compared to traditional printing methods. The digital textile printing technology is utilized in various industries, including home décor, fashion, and promotional products.

Introduction of Smart and Automated Technologies

Advancements in inkjet technology, automation and color management, have improved the quality, speed, and efficiency of digital textile printing, enabling more intricate and vibrant designs on various fabrics. Innovations like UV gel technology are expanding application possibilities, allowing businesses to tap into new market segments.

How Eco-Friendly Practices are Shaping the Future of the Industry

Digital textile printing uses gentler chemicals and solvents compared to traditional methods, aligning with the rising emphasis on eco-friendly practices and cost-effective production. There is growing consumer demand for sustainable and customizable textile solutions, prompting manufacturers to adopt digital textile printing due to its lower environmental footprint.

On-Demand Production and Customization in Digital Textile Printing to Meet Evolving Market Demands

The capability to produce high-quality, intricate designs quickly and cost-effectively makes digital textile printing an attractive choice for both small and large-scale operations, catering to the increasing demand for unique and personalized products. The fashion industry is leveraging digital printing to develop unique, high-fashion garments quickly and efficiently, catering to the dynamic demands of fast fashion.

How Can AI Improve the Textile Printing Industry?

The artificial intelligence integration has ability to significantly enhance the digital textile printing industry by design optimization and personalization. The AI integration generates unique and complex textile patterns, reducing the time and effort required for manual design. AI-driven tools has ability to analyze customer preferences and trends to provide personalized design recommendations, allowing for more tailored products. AI tools has ability to identify defects or inconsistencies in fabric prints in real-time, ensuring higher quality standards and reducing waste. AI algorithms can optimize color matching and consistency across different batches, improving product uniformity.

AI software has ability to automate various stages of the printing process, from design preparation to fabric handling, enhancing efficiency and reducing labor costs. AI has ability to monitor equipment performance and predict maintenance needs, minimizing downtime and prolonging the lifespan of machinery. AI has ability to enable virtual try-ons for customers, allowing them to visualize how designs will look on different fabrics and garments. AI chatbots and virtual assistants can offer 24/7 customer support, improving service quality and customer satisfaction. Integrating AI into the digital textile printing industry can lead to greater efficiency, innovation, and competitiveness, while also fostering sustainability and customer-centricity.

Driving E-Commerce Growth through Digital Textile Printing

Customization, Sustainability, and On-Demand Production

The rise of e-commerce platforms has increased demand for digitally printed textiles, as businesses seek quick, customizable solutions for online orders. Direct-to-consumer models are growing, allowing consumers to order custom designs directly from manufacturers, supported by digital textile printing. E-commerce platforms enable consumers to order personalized and custom-designed products, which has led to a surge in demand for customized textiles. Digital textile printing allows for high levels of customization, including personalized designs, colors, and patterns, making it ideal for this market. E-commerce thrives on fast delivery. Digital textile printing supports just-in-time production, allowing businesses to produce and ship products quickly, meeting the high expectations of e-commerce consumers.

With digital textile printing, companies can produce items on demand, reducing the need for large inventories. This aligns with the e-commerce model, where businesses often operate with lean inventory to reduce costs and risks. E-commerce consumers are increasingly conscious of sustainability. Digital textile printing is generally more environmentally friendly than traditional printing methods, using less water and producing less waste, which can be a selling point for eco-conscious buyers. The growth of e-commerce drives the demand for flexible, customizable, and sustainable production methods, making digital textile printing an integral part of this ecosystem.

  • In December 2024, according to the data published by the eCommerce Association of India (ECAI), globally, 2.77 billion people shop online. In 2025, 21% of retail transactions are anticipated to be made online. By 2027, this percentage will increase even more to 22.6%. By 2025, e-commerce revenues will have surpassed $6.8 trillion. Globally, there are more than 28 million Commerce stores.

Retail E-Commerce Sales Worldwide, 2021-2027 (% of Total Retail Sales)

Restraints in the Digital Textile Printing Market

Fabric Compatibility, Technical Expertise, and Production Limitations

The key players operating in the market are facing issue due to need of technical expertise and limited fabric availability, which has restricted the growth of the digital textile printing market in the near future. Digital printing may not be compatible with all types of fabrics, especially natural fibers like cotton, which often require pre-treatment. This limits its application scope. The durability and color fastness of digital prints can be lower than traditional methods, particularly for high-wear applications like sportswear. Compared to traditional screen printing, digital textile printing can be slower, making it less suitable for high-volume production.

The slower speed can be a limiting factor for large-scale manufacturers looking to meet high demand efficiently. Operating and maintaining digital textile printers require skilled technicians and designers familiar with the technology, which can be a challenge in regions with limited expertise. Companies may face additional costs and time investments in training staff, further complicating adoption.

The specialized inks used in digital textile printing can be expensive, impacting profitability, especially for small-scale runs. Achieving certain colors or effects may be difficult with digital inks, which can limit design options and affect customer satisfaction.

Opportunities in the Digital Textile Printing Market

Technological Advancements and Innovations Driving Growth

Innovations in digital printing technologies, such as faster print speeds, better print quality, and more durable inks, are enhancing the industry’s capabilities. The adoption of artificial intelligence for design automation, quality control, and predictive maintenance, along with internet of things for real-time monitoring, is boosting efficiency and productivity. Hence, due to increasing launch of the advanced technology digital printing machines, it has created lucrative opportunity for the growth of the digital textile printing market in the near future.

  • For instance, in November 2024, Ricoh Company, Ltd., electronics company, revealed the launch of the two ink-based versions of Ricoh's new RICOH Pro VC40000 mono webfed inkjet press have been released. In comparison to earlier models, the most recent iteration of the RICOH Pro VC40000 technology platform is made to meet turnaround requirements more quickly and produce more for monochrome applications.

The VC40000 has two different ink set optionsmono pigment, which is best suited for book printing, and dye, which is intended for transactional printing. At maximum speed, the press is said to be able to print at 600 x 600 dpi at 180 m/min. With a print quality of 600 x 300 dpi, the mono dye version can operate at 225 meters per minute.

Direct to Fabric (Roll to Roll Printing) to Lead the Market in 2024 with Customization, Flexibility, and Speed

The direct to fabric (Roll to Roll Printing) segment held a dominant presence in the digital textile printing market in 2024. Direct to fabric (Roll to Roll Printing) printing allows for intricate designs and a wide range of colors, making it ideal for producing custom and personalized textiles. This flexibility caters to the growing demand for unique and tailored products in fashion, home décor, and other industries. Direct to fabric (Roll to Roll Printing) technology facilitates on-demand production, enabling faster turnaround times compared to traditional methods. This is particularly beneficial for meeting the quick delivery expectations of modern consumers and the fast-paced nature of fashion trends.

Traditional textile printing methods are often cost-prohibitive for small batches due to setup costs. Direct to fabric (Roll to Roll Printing) printing eliminates the need for screens or plates, making it economically viable for short runs and small businesses. Direct to fabric (Roll to Roll Printing) printing is compatible with various types of fabrics, including cotton, polyester, silk, and blends. This versatility allows manufacturers to produce diverse products, from apparel to home textiles. The digital nature of Direct to fabric (Roll to Roll Printing) printing simplifies the design-to-production process. Designers can easily transfer digital designs to fabric without the need for complex setup procedures, reducing time and labor costs.

Single Pass Segment Led the Global Digital Textile Printing Market in 2024 Unmatched Speed, Cost Efficiency, and Sustainability

The single pass segment registered its dominance over the global digital textile printing market in 2024. Single-pass printing technology enables extremely fast printing speeds as the fabric passes under stationary print heads in a single motion. This makes it ideal for large-scale production, significantly increasing output compared to multi-pass systems. Single-pass digital textile printing machines are widely used in the market due to several advantages that make them suitable for high-volume and high-speed production. While the initial investment in single-pass printers can be high, their cost efficiency improves with large production volumes. The speed and reduced labor requirements lead to lower per-unit costs over time.

Single-pass printers can handle different types of fabrics, including silk, polyester, cotton, and blends. This versatility allows manufacturers to produce a wide range of textile products for different markets, such as fashion, home textiles, and technical textiles. Single-pass digital printing often utilization of less ink and water compared to traditional printing methods, minimizing environmental impact. The technology also minimizes fabric waste and supports sustainable production practices.

Single-pass printers often support advanced ink technologies, such as reactive, pigment, sublimation, and acid inks, enabling vibrant colors, strong durability, and compatibility with different fabric types. Popular brands and models of single-pass digital textile printing machines in the market include those from companies like Durst, SPGPrints, and EFI Reggiani known for their innovation and reliability in textile printing technology.

Cotton Segment to Show Significant Share in 2024 Preferred for Its Comfort, Durability, and Eco-Friendliness

The cotton segment accounted for a considerable share of the digital textile printing market in 2024. Cotton is a natural fiber known for its softness, breathability, and comfort. These qualities make it a preferred choice for various applications, including fashion, home textiles, and accessories. Cotton fibers have a high absorption rate, which allows them to take in dyes and inks effectively. This results in vibrant, long-lasting colors and sharp print quality, essential for high-resolution digital printing.

Cotton fabric is durable and strong, withstanding multiple washes and wear. This durability ensures that printed designs remain intact and vibrant over time, making it a reliable choice for consumers. As a renewable and biodegradable resource, cotton is considered a more sustainable option compared to synthetic fabrics. The growing demand for eco-friendly products has further boosted its popularity in the textile printing industry. Cotton is one of the most widely grown and used natural fibers globally, making it readily available for textile production. Its accessibility assists in maintaining a steady supply chain for manufacturers.

Sublimation Segment to Show Dominant Position Offering Durability, Vibrancy, and Eco-Friendly Production

The sublimation segment dominated the digital textile printing market globally. Sublimation inks produce bright, vibrant colors that are deeply embedded into the fabric fibers, resulting in prints that are durable and resistant to fading, even after multiple washes. Since the dye becomes part of the fabric rather than sitting on top of it, sublimation prints are highly durable. They resist cracking, peeling, and fading, ensuring long-lasting quality. Sublimation printing is relatively eco-friendly compared to traditional methods. It uses less water and produces minimal waste, as the process transfers the dye directly into the fabric without the need for extensive post-processing. 

Sublimation is suitable for a wide range of applications, including apparel, sportswear, home décor, and promotional items. It works particularly well on polyester fabrics, which are commonly used in these products. The sublimation process is quick, allowing for fast production times. This is crucial for meeting the demands of fast fashion and the rapid delivery expectations of the e-commerce market. Unlike screen printing, which adds layers of ink on top of the fabric, sublimation integrates the ink into the fabric, resulting in a soft, breathable finish that maintains the fabric's original feel.

Sublimation inks provide an extensive color gamut, allowing the reproduction of a broad range of colors with high precision. This is especially important for designs requiring exact color matching.

Expansion of Clothing/Apparel Industry to Promote Dominance Meeting Demand for Speed, Sustainability, and Design Flexibility

The clothing/apparel segment registered its dominance over the global digital textile printing market in 2024.  Digital printing enables faster production cycles, as designs are directly printed onto fabric without the need for traditional screens or setup processes. This results in quicker turnaround times for apparel manufacturers, minimizing lead times and enables for faster adaptation to market trends, which is increasingly important in the fast-moving fashion industry.

The fashion industry is under pressure to become more sustainable, and digital textile printing can contribute to this by minimizing water usage, waste, and energy consumption compared to traditional printing methods. As sustainable fashion continues to rise in popularity, the adoption of eco-friendly technologies like digital printing will increase, further stimulating market growth. Digital textile printing allows for the reproduction of complex, detailed, and multi-colored designs without the limitations of traditional methods. This flexibility makes it an attractive option for apparel brands looking to offer a diverse range of designs that appeal to a broad customer base.

Asia Pacific region held the largest share of the market in 2024 and is observed to sustain the dominance during the forecast period. The fashion industry in the Asia Pacific region is characterized by quick changes in trends. Digital textile printing enables manufacturers to produce designs quickly and adapt to new trends without the need for large inventories. Asia Pacific is a hub for technological innovation and manufacturing. Advancements in digital textile printing technology, such as high-speed printers and eco-friendly inks, are readily adopted, driving growth in the industry. Many countries in the Asia Pacific have supportive infrastructure and government policies that encourage the growth of the textile and fashion industries, indirectly benefiting the digital textile printing market.

North America's Fashion Innovation and Sustainability Drive Digital Textile Printing Market Growth

North America is observed to grow at the fastest pace during the forecast period. North America is home to many leading technology companies and innovators, which contributes to the development and adoption of advanced digital printing technologies. North America region has a well-established textile and fashion industry that continuously seeks innovative printing solutions to meet evolving consumer preferences. Digital textile printing is more environmentally friendly compared to traditional methods, and North America's emphasis on sustainability encourages the adoption of such technologies. Digital textile printing is extensively utilized for creating banners, flags, and other promotional materials. The demand for high-quality, visually appealing advertising materials drives growth in this region.

Global Digital Textile Printing Market Key Players

Digital Textile Printing Market Companies

Latest Announcements by Digital Textile Printing Industry Leaders

  • In October 2024, Mr. Arun Varshney, Vice President and Business Head at ColorJet India Limited, stated that the launch of the IconicFabJet Pro is an innovative solution which represents a significant leap forward for the textile printing industry, addressing two crucial needssustainability and extended production capacity. The FabJet Pro's remarkable print quality and speed enable producers to satisfy the market's expanding expectations while upholding the exacting standards that consumers expect.

New Advancements in Digital Textile Printing Industry

  • In September 2024, Caldera, software company, part of Dover revealed the introduction of the next generation- Direct-to-Film (DTF) solution, innovated to offer an intuitive route for effective digital textile printing. High-quality printing may be achieved without the need for specialized knowledge or experience because to the software's user-friendly interface, which speeds up DTF image preparation throughout the manufacturing stage.
  • In May 2024, Orange O Tec (Orange Group), a company supplying digital textile printing technology, revealed the introduction of the Phoenix K-64 digital textile printing machine. The Phoenix K-64, which has 64 heads made by the well-known manufacturer Homer and is intended to completely transform the textile printing industry, offers unmatched speed, accuracy, and efficiency. The Phoenix K-64, which can produce up to 15,000 meters per day, is the fastest machine in India and is establishing new standards for performance and output.

Segments Covered in the Report

By Printing Process

  • Direct to Fabric (Roll to Roll Printing)
  • Direct to Garment (DTG)

By Material Operation

  • Single Pass
  • Multi Pass

By Material

  • Cotton
  • Silk
  • Polyester
  • Others

By Ink Type

  • Sublimation
  • Pigment
  • Reactive
  • Acid
  • Others

By Application

  • Clothing/Apparel
  • Home Décor
  • Soft Signage
  • Industrial

By Region

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Sweden
    • Denmark
    • Norway
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Thailand
  • Latin America
    • Brazil
    • Mexico
    • Argentina
  • Middle East and Africa (MEA)
    • South Africa
    • UAE
    • Saudi Arabia
    • Kuwait
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  • Insight Code: 5447
  • No. of Pages: 150
  • Format: PDF/PPT/Excel
  • Last Updated: 29 January 2025
  • Report Covered: [Revenue + Volume]
  • Historical Year: 2021-2023
  • Base Year: 2024
  • Estimated Years: 2025-2034

Meet the Team

Aditi Shivarkar, with 14+ years in packaging market research, specializes in food, beverage, and eco-friendly packaging. She ensures accurate, actionable insights, driving Towards Packaging 's excellence in industry trends and sustainability.

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Related Insights

FAQ's

The fibers of the fabric determine the kind of dye or ink that is employed. For instance, polyester textiles need a dispersion dye, whereas natural fibers like cotton or linen need a fiber reactive dye.

Digital textile printing can be more affordable for short production runs or customized orders, but the initial cost can be significant due to the costly machinery.

Due to its lower energy and water consumption, digital printing is more environmentally friendly than traditional printing techniques.

The global digital textile printing market size reached US$ 6 billion in 2024 and is projected to hit around US$ 19.92 billion by 2034.

12.75% is the growth rate of the digital textile printing industry.

Asia Pacific region leads the global digital textile printing market.

Federation of European Screen Printers Associations (FESPA), International Association for Digital Textile Printing, Digital Printing Association (DIPA), Tamilnadu Digital Printing Association, and PRINTING United Alliance among others.