Shipping Labels Market Boosts USD 2.89 Billion by 2034

Shipping Labels Market Research, Consumer Behavior, Demand and Forecast

According to market projections, the shipping labels industry is expected to grow from USD 2.15 billion in 2024 to USD 2.89 billion by 2034, reflecting a CAGR of 3%. In 2024, North America led the shipping labels market, while Asia Pacific is set to grow fastest. Pressure-sensitive labels held major share by type, with digital printing leading by technology, plastic by material, and food & beverages by application.

Last Updated: 11 April 2025 Category: Others Packaging Insight Code: 5514 Format: PDF / PPT / Excel

The shipping labels market is forecasted to expand from USD 2.21 billion in 2025 to USD 2.89 billion by 2034, growing at a CAGR of 3% from 2025 to 2034.

Shipping Labels Market Size 2024 - 2034

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Key Takeaways

  • North America led the shipping labels market with the highest share in 2024.
  • By region, Asia Pacific is expected to witness the highest CAGR during the forecast period.
  • By type, the pressure-sensitive labels market share in 2024.
  • By technology, digitally printed labels technology dominated the shipping labels market in 2024.
  • By material, plastic dominated the shipping labels market in 2024.
  • By application, the food and beverages segment dominated the market share in 2024.

Shipping Labels Market Overview

The shipping labels market is rapidly rising due to the growth in various sectors such as e-commerce, logistics and supply, healthcare, and pharmaceuticals etc. Technological advancements are taking the industry to the next level. RFID (Radio frequency Identifier), smart labels with QR codes, and NFC (Near Field Communication). These technologies are working in various ways, like with RFID, one can store electronic data, which can be accessed remotely. QR codes are useful in identifying the original product and avoiding counterfeiting. NFC provides better tracking and monitoring of the product throughout the supply chain. All these technologies have changed the traditional shipping labels market, and operations have become more accurate, fast, and transparent due to technological advancements. Rising demand in various industries and technological advancement, this combination is going to drive the shipping labels market in the future.

  • Rising e-commerce is driving the demand for the shipping labels market
  • New technological advancements in shipping labels like RFID, QR codes, and NFC are shifting the market dynamics.
  • Smart labels are helping live monitoring, traceability, and to tackle with counterfeiting and duplicate products.
  • Due to governmental compliance, it is important to print adequate product-related information on the labels.
  • Latest printing technologies provide instant, specific customization, which allows suppliers to print customized labels instantly instead of writing shipping details manually, which removes the possibility of human error.

Integration of Artificial Intelligence in Shipping Labels

AI integration in shipping labeling is enhancing customer experience by utilizing various software that creates labels in seconds with features like QR codes, which help in getting information about the shipment quickly. It makes tracking the shipment easy and quick, which creates a smooth experience for the customer. Automation of the process helps in reducing the operating cost by reducing the manual processing.

AI helps to track all the data at one point, and while shipments are on the way, because of QR codes, the shipments get scanned at every checkpoint and send a notification to the consumer about the status of the shipment. E-commerce companies are using this thing on every shipment they have to dispatch. This gives a great consumer experience while maintaining real-time data about the shipment.  Technologies like OCR (Optical Character Recognition) are used to fetch external shipment data seamlessly without any manual data entry.

Shipping Labels Market Dynamics

Rapid Growth of E-commerce Driving the Demand in The Shipping Labels Market

E-commerce platforms are spreading across the globe, and they have to deliver millions of products to the customers' locations. To complete this operation, the accuracy of the shipping labels must be paramount. Implementation of smart labels and modern technological advancements is inevitable to perform such huge-scale operations effectively.  Smart labels make sure that the right product has reached the right person. This sophistication in the labeling makes the shipping operations very smooth and reduces the inaccuracy in shipping operations.

E-Commerce Region-Wise Revenue in Dollar Bn – 2024

Sustainability is the Backbone of Shipping Labels in the Current Market

Due to rising environmental concerns worldwide, governments are imposing stringent regulations and pushing the shipping labels industry towards the use of eco-friendly materials. Biodegradable and recyclable materials are in demand due to these constraints announced by the government bodies worldwide. Techniques where the minimal use of ink and adhesives are also used to reduce the environmental strain. Organic inks and water-based adhesives are becoming popular choices in the market. one of the creative solutions that is heavily being implemented by the industry is thermal printing, where heat is used for printing instead of ink on heat-sensitive papers, which completely discards the need for ink and helps reduce environmental damage caused by hazardous chemicals used during the production and use of the ink in the printing procedure.

Wash-off labels are also gaining popularity in the shipping labels market, specifically where the shipping containers are returnable, so that the ink can be wiped out and labels are ready for reuse. Smart labels use an electronic way of storing data, which creates no waste material after use. This is one of the most convenient, effective, and environmentally sustainable shipping labeling solutions currently available in the market.

Segmental Insights

High Durability & Specific Applications: Plastic Segment Led in 2024

The plastic segment led the shipping labels market due to various reasons, such as it is the most widely available material at a very low cost. It is a highly durable and lightweight material with very high printability. New innovative solutions are coming to the market for plastic recyclability and biodegradable plastic solutions, which are derived from plants or corn starch. For specific labeling purposes, specialty papers are being used heavily in the market.

They are designed for specific purposes, with unique properties like water resistance and high durability. They come with specific coatings and lamination for achieving their properties. Foil is the category that typically uses aluminum foils due to their durability. It is usually stamped on the label surface using hot foil stamping or cold foil stamping. 

Ease of Use & Various Applications: Pressure-Sensitive Labels Held the Biggest Share

Pressure sensitive labels segment led the market with the largest share in 2024. Pressure-sensitive labels are driving the market due to their ease of use, durability, various use cases, and cost-effectiveness. various material pressure sensitive labels are available in the market, such as plastic, paper, foil, etc.

The massive growth of e-commerce platforms is creating the shipping and transport requirement on a large scale. Pressure-sensitive labels are also known as self-adhesive labels, as they can be placed on the shipment by just a light application of pressure. Shrink labels, stretch labels, and wet glue labels are the other types used in the market for specific purposes.

Non-adhesive-based labels Led the Market in 2024

Non-adhesive-based labels are used regularly for repositionable labeling on a large scale. Glue-applied labels are very popular in the food and beverage industry as they show durability even in moist conditions. In plastic packaging, the in-mold labels are very popular due to their high durability. Sleeve labels offer a unique feature of 360-degree coverage, which helps brands for effective brand labeling. For very high durability in areas like logistics and wear housing, the adhesive-based permanent labels are applied as they serve the long-term application where the label must stay intact for a long duration.

On the other hand, the removable labels are used in the temporary application, such as pricing and promotions. All these various categorizations allow the operators to select labeling based on their requirements.

Digitally Printed Labels are Holding the Majority Share

Digitally printed labels segment dominated the market in 2024, as they have made things very simple and easy compared to the technologies used earlier. It has reduced the human error element as the labels are being printed digitally, and the name and address are printed as per the name in the system, which discards the possibility of human error. Every individual label can be customized with digitally printed labels, unlike the previous technology. Thermal printed labels are also becoming very popular in the market due to their inkless technology, which is being appreciated for its sustainable labeling solutions on a global level.

For high-quality labeling, lithographic printed labels are being preferred in many applications for premium branding. Flexographic printed labels are highly popular due to their high-volume cost-effectiveness and vibrant printing quality. It is used by various materials such as papers, film, and foil. To sum up, digitally printed labels have changed the market scenario completely, offering various benefits, and this is making it the dominating category in the technology segment.

Booming Online Food Platforms: Food & Beverages Segment Led the Market in 2024

The food and beverages segment dominates the application segment due to many reasons, like increased demand for packaged food items, the rise of e-commerce and instant food delivery applications, and government compliance for providing detailed information about the packaged food item on the label. These reasons are creating a huge demand for shipping labels in the food and beverages segment.

Pharmaceutical shipments have a very crucial requirement for sophisticated labeling as they contain highly specialized drugs that need to be labeled properly. Consumer goods or FMCG have a very high requirement for proper labeling for their branding, ingredients information, and other compliance-related text. Chemical automotive and industrial shipments are huge in numbers and need thorough labeling.

Regional Insights

Wide E-commerce Services to Promote North America’s Position

The North American Market is dominating the shipping label market due to the vast presence of e-commerce services and a robust shipping and packaging industry. This region is dependent on highly advanced shipping labeling technologies like RFID, QR codes, NFC, etc., for real-time tracking of the shipments and the supply chains. This region is highly focused on the sustainable shipping labels and is proactively working on developing new innovative solutions.

European Market is Showing Notable Growth in The Shipping Labels Market

The European market is showing growth in the shipping labels market as the urban population is inclined towards the use of packaged food items, and this is generating growth in the shipping labels market. Pharmaceutical shipping labels are also showing high growth due to increasing demand in the healthcare and pharmaceutical services. Due to stringent regulations imposed by the government, this region is very sensitive about the sustainable shipping labels solutions and is working towards the adoption of recyclable and biodegradable materials.

Asia Pacific Expected to Be the Fastest Growing Region

Due to a massive population and situated with countries like China, which is the manufacturing hub exporting products worldwide with a robust shipping industry, and India with a huge population and a growing ecommerce industry.  These factors are rapidly driving the growth of the shipping labels market in the Asia Pacific region. Continuous advancements in labeling technology are the backbone of this growth.

Cost-effective and bulk solutions are highly demanded in the market. New advanced technology, such as QR codes, RFID tags, and NFC tags, is helping to improve the efficiency of shipping operations while reducing the number of errors and creating a better end consumer experience. While focusing on the development and growth, there is a strong focus on the sustainable shipping labels solutions. Recyclable and biodegradable labeling materials are highly preferred, and RFID and NFC is also helping in achieving sustainability goals

Shipping Labels Industry Growth in Other Regions

Latin America, the Middle East, and the African regions are showing a significant growth in the shipping labels market countries like Brazil using sustainable labeling solutions on a large scale. In the Middle East UAE, being a central hub for various transportation and import-export operations worldwide, is generating huge demand for shipping labels solutions. All these regions are actively emphasizing on the implementation of sustainable labeling solutions.

Top Companies in the Shipping Labels Market

Shipping Labels Market Companies

Recent Developments

  • In January 2025, Optimum Group and Packaging Solution Providers collaborated to deliver sustainable packaging solutions. Optimum Group holds expertise in flexible packaging and pressure-sensitive labels. They are focusing on dealing with issues related to regulatory challenges. For example, Packaging and Packaging Waste Regulation.
  • In May 2024, ID Images introduced thermal transfer labels to American companies. These labels are helping the companies to fulfil their need of printing high-volume packaging information. These are the scratch-resistant solutions helping businesses to execute their operations effectively.
  • In April 2024, Numina Group and Weber Packaging Solutions collaborated to achieve labeling reliability with automation technology to enhance the efficiency and productivity for the business

Shipping Labels Market Segments

By Material

  • Specialty papers
  • Foil
  • Plastics
    • Polypropylene (PP)
    • Polyethylene (PE)
    • Polystyrene (PS)
    • Polyvinyl Chloride (PVC)
    • Polycarbonate (PC)
    • Polymethyl Methacrylate (PPMA)
    • Others such as PET

By Type

  • Pressure Sensitive Labels
  • Shrink Label
  • Stretch Labels
  • Wet Glue Labels
  • Others

By Product

  • Non-adhesive based
  • Glue applied
  • In-mold label
  • Sleeve label
  • Adhesive-based permanent
  • Removable

By Technology

  • Digitally printed labels
  • Thermal printed labels
  • Lithographic printed labels
  • Flexographic printed labels

By Application

  • Food & Beverages
  • Pharmaceuticals
  • Consumer Goods
  • Chemicals
  • Automotive
  • Industrial
  • Others

By Region Covered

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Sweden
    • Denmark
    • Norway
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Thailand
  • Latin America
    • Brazil
    • Mexico
    • Argentina
    • South Africa
  • Middle East and Africa (MEA)
    • UAE
    • Saudi Arabia
    • Kuwait
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  • Insight Code: 5514
  • No. of Pages: 150
  • Format: PDF/PPT/Excel
  • Last Updated: 11 April 2025
  • Report Covered: [Revenue + Volume]
  • Historical Year: 2021-2023
  • Base Year: 2024
  • Estimated Years: 2025-2034

Meet the Team

Deepa Pandey is a market research expert in packaging with 3+ years of experience, specializing in regulatory compliance, design innovations, sustainable packaging, and delivering insights to enhance safety and efficiency.

Learn more about Deepa Pandey

Aditi Shivarkar, with 14+ years in packaging market research, specializes in food, beverage, and eco-friendly packaging. She ensures accurate, actionable insights, driving Towards Packaging 's excellence in industry trends and sustainability.

Learn more about Aditi Shivarkar

Related Insights

FAQ's

Shipping labels are the stickers pasted on shipment boxes on which the shipment information is printed, like address, shipment ID, QR code, etc. These labels help identify the shipment during the whole process of transportation.

Lintec, Amcor, UPM-Kymmene, 3M, CCL Industries, WS Packaging Group, Herma, Fuji Seal International, PMC Label, and Robos GmbH are the current market leaders in the shipping labels market.

Pressure sensitive labels, shrink labels, stretch labels, and wet glue labels are the types of shipping labels.