Tire Packaging Film Market Size, Growth and Trends

Tire Packaging Film Market Size to Progress in Future

From 2023 to 2034, the global tire packaging film market is set for a massive revenue upswing, with projections of growth reaching hundreds of millions of dollars. Asia Pacific dominated the tire packaging film market in 2023 while North America is expected to grow at a significant rate in the market during the forecast period.

Tire Packaging Film Market Revenue 2023 – 2034

A revenue surge in the global tire packaging film market is on the horizon, with growth expected to reach hundreds of millions by 2034, revolutionizing the transportation landscape.

The key players operating in the market are focused on adopting inorganic growth strategies like acquisition and merger to develop advance technology for manufacturing tire packaging films which is estimated to drive the global tire packaging film market over the forecast period.

Major Key Insights of the Tire Packaging Film Market

  • Asia Pacific dominated the tire packaging film market in 2023.
  • North America is expected to grow at a significant rate in the market during the forecast period.
  • By type, PE segment is expected to grow at significant rate during the forecast period.
  • By application, the aftermarket segment dominated the tire packaging film market in 2023.

Global Tire Packaging Film Market: Provides Protection

Tire packaging film refers to the specialized plastic film used to wrap and protect tires during storage and transportation. This film is designed to shield tires from environmental factors such as moisture, dirt, and UV rays, which can cause degradation. It often has properties like durability, puncture resistance, and the ability to provide a barrier against gases and odours. Proper packaging helps maintain tire quality and extends their shelf life.

The tire packaging films are composed of following materials: polyethylene (PE) film, linear low-density polyethylene (LLDPE), and some additives. The film shields tires from UV rays, moisture, and contaminants, which can cause cracking, discoloration, and deterioration over time. Properly packaged tires can last longer in storage, reducing the risk of defects and ensuring quality when they reach the end user. The utilization of tire packaging film keeps tires looking new and clean, which is particularly important for retailers.

The tire packaging film prevents damage during transport and storage, companies can reduce waste and associated costs. Tire manufacturers often use packaging film to wrap finished products before distribution. Retailers use tire packaging film to display tires while protecting them from dust and dirt. During shipping, tires are wrapped in film to secure them and prevent damage in transit.

Tire packaging film plays a significant role in the tire supply chain by ensuring that tires remain protected from environmental factors, therefore enhancing their lifespan and quality. Its durability, barrier properties, and customization options make it an essential component for manufacturers, retailers, and logistics providers alike. As the industry grows, advancements in materials and sustainability will likely shape the future of tire packaging solutions. The global packaging industry size is estimated to grow from USD 1.20 trillion in 2022 to reach an estimated USD 1.58 trillion by 2032, growing at a 3.16% CAGR between 2023 and 2032.

Driver

Increasing Automotive Production & Sale

A rise in global automotive production boosts demand for tires, subsequently increasing the need for effective packaging solutions. A rise in global automobile production directly correlates with higher tire demand, as each vehicle requires a set of tires. This increase creates a larger market for tire packaging solutions. As consumer demand for vehicles grows, particularly in emerging markets, manufacturers will need more tires, driving up the need for effective packaging to maintain tire quality during storage and transport.

According to the data published by the SMEV - Society of Manufacturers of Electric Vehicles, it was estimated that around 294,233 units of passenger vehicle sold in India by the month of June 2024. The shift toward electric and autonomous vehicles is leading to new tire technologies and designs, which require specialized packaging solutions to maintain their integrity.

9 Key Factors Driving Tire Packaging Film Market Growth

  • The key players operating in the market are focused on geographic expansion and launching their tire brand in other countries which is expected to drive the growth of the tire packaging film market in the near future.
  • Increasing focus on cost reduction and production efficiency can drive the specialty market growth further.
  • Emerging markets and trends for tire packaging films is expected to drive the growth of the global tire packaging film market over the forecast period.
  • Increasing regulatory support is estimated to drive the growth of the market over the forecast period.
  • Increasing in adoption of the advanced technology for the production of tire packaging films is estimated to drive the growth of the global tire packaging film market in the near future.
  • An increase in vehicle sales leads to a larger aftermarket for tire replacements and upgrades, boosting demand for tire packaging films as retailers aim to ensure the quality of tires sold.
  • As automakers adopt sustainable practices, they are also looking for eco-friendly packaging solutions for tires, driving innovation and demand in the packaging film sector.
  • Growing vehicle ownership, particularly in emerging markets, leads to higher tire sales, necessitating efficient tire packaging film to protect and preserve quality.
  • The rise of online tire sales necessitates robust packaging to protect products during shipping, fueling demand for high-quality tire packaging films.
  • The globalization of the automotive industry means tires are often produced in one location and shipped worldwide. Effective packaging is essential for protecting tires during transit across varying climates and conditions.

Sustainability Initiatives

  • Eco-friendly Materials: Risen demand for biodegradable and recyclable packaging options as companies seek to minimize their environmental impact.
  • Reduced Plastic Usage: Growing regulatory pressure and consumer preference for sustainable practices are driving innovation in alternative materials.

Customization and Flexibility

  • Tailored Solutions: Increasing demand for customized packaging solutions that fit specific tire sizes and types, catering to diverse automotive needs.
  • Flexible Packaging: Shift toward more flexible packaging formats that offer ease of handling and storage.

Focus on Aesthetics

  • Branding and Presentation: Retailers are increasingly interested in attractive packaging that enhances the consumer shopping experience and reinforces brand identity.

Market Opportunity

Expansion of the Tire Industry

Expansion into new markets increases the need for effective packaging to navigate varied environmental conditions and logistical challenges. Retailers are seeking aesthetically pleasing packaging that enhances product display while protecting tires from contaminants. The growing aftermarket for tire replacements and upgrades boosts demand for packaging as retailers seek to maintain tire quality. The key players operating in the market are focused expanding the tire product line which has risen the demand for the tire packaging film and estimated to create opportunity for the growth of the global tire packaging film market in the near future.

  • For instance, in June 2024, JK Tyre & Industries Ltd., tires and tubes company, uneviled the launch of an advanced range of tyres engineered to meet the evolving requirements of the transportation segment. With the addition of four new models—JETWAY JUM XM, JETSTEEL JD XD, JETWAY JUC XM, and the ground-breaking JETWAY JUXe for electric buses—JK Tyre intends to further expand its Truck & Bus Radial line. JK Tyre's commitment to offering cutting-edge, high-performance solutions that integrate exceptional performance, financial advantages, and environmental responsibility is demonstrated by the growth of its product line.

Market Challenges

Market Saturation & Economic Downturns

The key players operating in the market are facing challenges in getting raw material as well as higher cost of production of tire packaging film, which has been observed to restrict the growth of the global tire packaging film market in the near future. Volatility in the prices of raw materials used in packaging films, such as polyethylene, can impact production costs and profit margins. In mature markets, saturation can lead to intense competition and price wars, affecting profitability and stifling growth opportunities. Global supply chain issues, such as delays in raw material procurement or transportation disruptions, can hinder production and availability of packaging films. Economic downturns can lead to decreased vehicle sales and production, which in turn reduces the demand for tires and, consequently, tire packaging.

Regional Insights

Asia Pacific’s Well Established Automobile Industry to Support Dominance

Asia Pacific region dominated the global tire packaging film market in 2023. Countries like China and India are experiencing significant industrial growth, increasing demand for tires in automotive and industrial sectors. he Asia Pacific region is a major hub for automotive manufacturing, leading to higher demand for tires and, consequently, tire packaging materials. Advances in film technology, such as improved durability and sustainability, are being driven by regional manufacturers. Increasing launch of the new tire range by the key players operating in the Asia Pacific region has risen the demand for the tire packaging film in the region, which is estimated to drive the growth of the tire packaging film market in the region.

  • For instance, in March 2023, Triangle Tire Asia Pacific (TTAP), automobile company, revealed the introduction of the two new tyres TE307 and TH202, in Singapore.
  • Furthermore, in April 2024, High Performance Sporty Tyres Designed for Asia Pacific Drivers Are Introduced by Continental Tyre. 16 April 2024, Kuala Lumpur - The sporty, high-performance MaxContact MC7 tire from Continental Tyres is made for urban environments and is specifically made to meet the demands of drivers in the Asia Pacific (APAC) region.

North America’s Focus on Automobile Sales to Support Growth

North America region is anticipated to grow at the fastest rate in the tire packaging film market during the forecast period. The rise of online tire sales has increased the need for efficient packaging that can protect products during transit. North American consumers prioritize high-quality products, encouraging manufacturers to invest in superior packaging options to ensure tire safety and longevity. A strong automotive market in North America, including both new and replacement tires, drives demand for effective packaging solutions. Growing consumer awareness and regulatory pressures are pushing manufacturers toward eco-friendly packaging materials, prompting innovation in tire packaging films.

Market Segments

PE Segment to Lead the Tire Packaging Film Market

The PE segment held a dominant presence in the tire packaging film market in 2023. The Polyethylene (PE) is durable, moisture resistant, lightweight, flexible, and compatibility with printing which makes it to be used extensively in the tire packaging film market. PE exhibits high tensile strength and resistance to punctures, ensuring that tires are well-protected during transport and storage.

The material can be easily manipulated into various thicknesses and forms, making it suitable for different packaging needs. PE is inherently resistant to moisture, helping to prevent tire degradation from humidity and water exposure. PE is relatively inexpensive to produce, making it a cost-effective option for manufacturers.

 It allows for easy printing and branding, enhancing product visibility and marketing. PE can be recycled, aligning with sustainability goals and reducing environmental impact. These factors attributes to make PE a preferred choice for tire packaging films in the industry.

Aftermarket Segment to Show Significant Share

The aftermarket segment registered its dominance over the global tire packaging film market in 2023. The aftermarket involves a larger volume of tire sales, as consumers frequently replace tires due to wear and tear. Aftermarket products require varied packaging solutions to cater to different tire types and sizes, increasing demand for packaging films. Aftermarket purchases are often driven by price, leading to a greater emphasis on efficient and cost-effective packaging solutions.

New Advancements in Tire Packaging Film Industry

  • In June 2024, ProAmpac, a company focused on manufacturing flexible packaging signed collaboration with the Aptar CSP Technologies, an active material science solutions company, to develop and introduce moisture adsorbing active packaging technology
  • In August 2023, A strategic partnership to produce sustainable, high-performance bio-polymer films was announced today by Terphane, a global leader in PET polyester films ("BOPET") and a division of Tredegar Corporation, and Origin Materials, Inc. ("Origin," "Origin Materials," or the "Company"), the world's leading carbon negative materials company with a mission to enable the world's transition to sustainable materials.

Tire Packaging Film Market Companies

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Tire Packaging Film Market Key Players

  • Wuxi Tongyuan Plastic&Rubber Products Co.,Ltd.
  • Masterpak
  • OVINATOR
  • Handle It
  • Wrapsolut
  • Kingchuan Packaging
  • Barbhaya Industries
  • Spectrum Plastics Group
  • YG Plastic Machinery
  • Shandong Dyehome Intelligent Equipment Co., Ltd.

Tire Packaging Film Market Segments

By Type

  • PE
  • PP
  • PVC

By Application

  • Aftermarket
  • OEM

By Region

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Sweden
    • Denmark
    • Norway
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Thailand
  • Latin America
    • Brazil
    • Mexico
    • Argentina
  • Middle East and Africa (MEA)
    • South Africa
    • UAE
    • Saudi Arabia
    • Kuwait
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  • Insight Code: 5328
  • No. of Pages: 150
  • Format: PDF/PPT/Excel
  • Published: October 2024
  • Report Covered: [Revenue + Volume]
  • Historical Year: 2021-2022
  • Base Year: 2023
  • Estimated Years: 2024-2033

Meet the Team

Deepa Pandey is a market research expert in packaging with 3+ years of experience, specializing in regulatory compliance, design innovations, sustainable packaging, and delivering insights to enhance safety and efficiency.

Learn more about Deepa Pandey

Aditi Shivarkar, with 14+ years in packaging market research, specializes in food, beverage, and eco-friendly packaging. She ensures accurate, actionable insights, driving Towards Packaging 's excellence in industry trends and sustainability.

Learn more about Aditi Shivarkar

Related Insights

FAQ's

Asia Pacific region leads the global tire packaging film market.

Wuxi Tongyuan Plastic & Rubber Products Co., Ltd., Masterpak, OVINATOR, Handle It, Wrapsolut, Kingchuan Packaging, Barbhaya Industries, Spectrum Plastics Group, YG Plastic Machinery, and Shandong Dyehome Intelligent Equipment Co., Ltd are the prominent players operating in the tire packaging film market.