October 2024
The global paper and paperboard packaging market size is estimated to grow from USD 297.89 billion in 2022 to reach an estimated USD 452.74 billion by 2032, growing at a 4.28% CAGR between 2023 and 2032.
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Paper and paperboard-based materials comprise some of among the earliest and most widely used types of packaging. Their adaptability can be seen in a variety of uses, from the fragile, infusible tissues found in tea and coffee sachets to the robust boards that are essential for distribution. Over one-third of the packaging market is made up of these materials, which are utilised extensively in all phases of production, distribution, marketing, and consumption. Primary packaging at the place of sale, secondary packaging for distribution and storage, and other applications are all covered by their purposes.
Paper and paperboard, made of interwoven cellulose fibres, have versatile qualities that allow printing and manipulation into rigid or flexible packaging utilising methods including cutting, creasing, folding, and securing. Among the noteworthy developments are the 12.5% increase in paper production that occurred in January 2023, totalling 67,100 tonnes, and the 6.7% increase in paper production that occurred cumulatively between April 2022 and January 2023, totalling 5,553,900 tonnes in November 2022, there was an 11.1% increase in the production of paper goods.
Supermarkets, retail stores, traditional markets, mail-order services, pharmacies, hospitals, fast-food restaurants, catering services, and entertainment venues are just a few places where paper and paperboard packaging is frequently encountered. Paper and paperboard packaging is able to endure exposure to high temperatures when boiling, heating in a microwave, and using a conventional oven, as well as freezing temperatures for storing food. Because paperboard packaging is essentially recyclable, renewable, and sustainable, it equally helps the environment and the economy and reflects the values of today's eco-conscious consumers.
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Asia pacific region is taking over the packaging sector with their leading market shares in India and China. This surge is fuelled by three key factors, growing populations, rising disposable incomes, and a growing preference for packaged goods, especially food, as traditional markets shift towards packaged consumerism. China a global leader in packaging sector contribute 48% in packaging market alone, on the other hand India is growing at 8.5% rate by 2022.
This trend may be clearly observed in China's paper and packaging business. A 2022 estimate stated that the nation produced an astounding 283.91 million tonnes of pulp, paper, and related materials. The packaging industry in India is growing in tandem with this boom, driven by a number of factors including strong domestic demand, a thriving industrial base, and an expanding market for paper products such as tissue, filters, tea bags, and lightweight online packaging materials. The market for premium packaging is being driven by well-organized retail chains.
In the newsprint market, an opposing tendency is beginning to emerge amid this expansion. Over the last ten years, newsprint imports and output have both drastically decreased, despite a slow decline in consumption. Nearly 70% of the newsprint imported into India comes from Russia and Canada. The newsprint business is facing challenges as a result of the recent conflict between these countries, which has further disrupted supply chains and raised prices.
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North America appears as the second-largest market for paper and paperboard packaging, with a notable consumption trend. Although the average worldwide is 55 kg per person annually, North American consumers significantly exceed this, with a four-fold increase in consumption. Notably, in North America, the use of writing and printing paper has significantly decreased. This category, which by volume makes up around 25% of all paper usage global, has seen significant declines in utilization.
One significant effect of this change in consumption habits is that formerly underserved people now have more access to paper markets. This accessibility has consequently led to a continuous rise in the demand for paper goods. Paper sector adaptations to meet changing customer demands and preferences have been made as conventional North American consumption habits change, characterised by less reliance on printing and writing paper. As a result, the need for paper and paperboard packaging keeps growing due to a combination of conventional uses and the changing needs of various consumer groups in the North American market.
This trend underscores the dynamic nature of the paper and paperboard packaging industry within the region, as it navigates shifting consumer This development emphasises the dynamic nature of the region's paper and paperboard packaging business, which navigates altering consumption habits and adapts to meet consumers' shifting desires patterns and adapts to meet the evolving needs of consumers.
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Folding cartons are a common type of paper and cardboard packaging because they offer a variety of flexibility and utility. Made of paperboard, they offer an almost limitless canvas for intricate physical patterns and decorative accents, all the while maintaining the durability necessary to safeguard your goods during transportation and exhibition.
Radio frequency identification (RFID) technology is becoming an asset in many retail sectors, and folding cartons work well with it. RFID technology interoperability enhances supply chain visibility, streamlines inventory management, and boosts an organization's overall operational effectiveness. Mid-market expansion projections indicate that 70 million tonnes will be employed globally by 2028; assuming unaltered pricing in 2022, that amounts to over $200 billion. The market for folding cartons is expected to increase by more than $15 billion by 2028, assuming prices remain the same as they did in 2022.
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10 million tonnes more material will ultimately enter the carton board sector as a consequence of these improvements, meeting the anticipated increase of demand for folding carton packaging.
The food and beverage industry stands as the largest end-user within the paper and paperboard packaging market, experiencing significant growth driven by various factors. This growth is primarily propelled by the development of the country's logistics sector, increasing urbanization, and the expanding penetration of organized online retail, leading to heightened growth in fast-moving consumer goods (FMCG), pharmaceutical, and processed food industries. Within this segment, the demand for value-added boxes is particularly pronounced, contributing to the dominance of the food and beverage segment in the global corrugated box packaging market.
The global demand for frozen meals, which are commonly packaged in paperboard cartons, is expected to exceed $312 billion by 2025.This increase can be attributed to people all around the world looking for frozen foods to meet their busy lifestyles and save time. Fresh, organic, and unprocessed foods are becoming more and more popular along with this trend because they are seen to be healthier and more environmentally friendly. This counter-trend may eventually reduce demand for folding carton packaging.
Amazon, the global shipping company, is a prime example of this changing environment. It just declared that it will be using paper-based insulated bags for its food delivery service, Fresh, in the USA, beginning in November of last year. This action highlights how adaptable the sector is to shifting customer demands and sustainability issues, suggesting a move in the direction of more environmentally friendly packaging options.
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Paper bags are the leading product used in paper and paperboard packaging market. On a large-scale paper bag used in food and beverage products such as snacks, juice and others, also used as shopping bags.
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The global trend towards sustainability and environmentally friendly solutions has significantly impacted various industries, with packaging being no exception. Increasing concerns about plastic pollution and environmental degradation have led consumers and businesses to seek alternative packaging options. Paper bags provide a number of advantages over plastic bags. Firstly, they are biodegradable and compostable, which means they decay naturally without leaving hazardous residue.
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In the ongoing debate about reducing plastic waste and embracing a circular economy, a recent snap poll reveals a clear preference among UK consumers for paper and cardboard packaging. The survey, which sampled 500 UK adults, highlights that paper and cardboard are favored for their environmental benefits, recyclability, and practicality.
When asked about their preferred packaging material—glass, metal, paper and cardboard, or plastic—respondents rated paper and cardboard highest across several criteria. These materials were praised for being environmentally friendly, easier to recycle, and more practical in everyday use. Paper and cardboard packaging were seen as lighter, simpler to open and close, and safer to handle.
Specific environmental benefits of paper and cardboard packaging also stood out:
The survey also uncovered widespread concerns about packaging:
Items like coffee cups, plastic bottles, chocolate bar wrappers, crisp packets, and takeaway containers were identified as major contributors to litter.
As the UK strives towards a regenerative, circular economy, paper and cardboard packaging, known for its durability, renewability, and recyclability, will play a crucial role in achieving these environmental goals, in line with the UK Government’s 25 Year Environment Plan.
The market for paper and paperboard packaging is extremely competitive, with well-known leaders in the sector such International Paper Company, Clearwater Paper Corporation, Shandong Bohui Paper Company Ltd, Mondi Group, ITC Ltd, DS Smith Plc, Smurfit Kappa Group Plc, WestRock Company, Svenska Cellulosa Aktiebolaget, Oji Holdings Corporation, Nippon Paper Industries Co. Ltd, South Africa Pulp and Paper Industries Ltd, and Oji Holdings Corporation. These giants compete with upstart direct-to-consumer firms that use digital platforms to gain market share. Key competitive characteristics include product innovation, sustainable practices, and the ability to respond to changing consumer tastes.
Transforming organic matter into sustainable pulp, fiber-based goods, and packaging is something International Paper excels at doing globally. In addition to printing paper, they also provide kraft paper bags, corrugated cardboard boxes, and other options. Products such as envelopes, packaging materials, specialty paper, and printer/copier paper are all part of their range.
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WestRock offers a wide range of paper and packaging goods. Global leader in fibre-based packaging solutions that are sustainable. has a large assortment of coated and uncoated virgin and recycled paperboard goods available. stresses how crucial paper-based packaging is as a recycled and renewable energy source for cutting down on pollution and waste.
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Paper and paperboard packaging leading market players are International Paper Company, Clearwater Paper Corporation, Shandong Bohui Paper Company Ltd, Mondi Group, ITC Ltd, DS Smith Plc, Smurfit Kappa Group Plc, WestRock Company, Svenska Cellulosa Aktiebolaget, Oji Holdings Corporation, Nippon Paper Industries Co. Ltd, South Africa Pulp and Paper Industries Ltd, and Oji Holdings Corporation.
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Corrugated packaging is a major player in the packaging industry, measured by tons of material used. It's essential for three main uses: as secondary shipping boxes that ensure product safety during transit, as primary boxes for larger items that need secure packaging, and as eye-catching retail display stands that boost product visibility.
Eco-friendly packaging is tricky due to varying standards and perspectives, but it generally means using materials that reduce harm to people and the environment. Despite 75% of organizations committing to eco-friendly packaging, only 30% meet regulations and sustainability goals, and fewer have clear metrics for recyclability.
October 2024
October 2024
October 2024
October 2024
Asmita Singh is a distinguished author and consultant in the packaging industry, recognized for her unwavering passion for knowledge discovery and her commitment to providing actionable insights. She holds an MBA from the University of Mumbai and a degree in Packaging Engineering from the Indian Institute of Packaging (IIP), equipping her with a solid foundation in both business and technical aspects of packaging. With extensive experience in packaging consulting, Asmita has successfully implemented advanced research methodologies across various packaging categories, including flexible packaging, rigid packaging, sustainable packaging, and smart packaging. She generates high-quality data and delivers meaningful results that drive innovation and efficiency. Her expertise spans the globe, offering valuable consulting services to businesses seeking to enhance their packaging strategies. Asmitas work is characterized by a dedication to excellence and a keen understanding of the latest trends and technologies shaping the future of packaging.